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ფარმადეპო ბრენდის კონცეფცია: სანდო აფთიაქი
As a trusted pharmacy, PHARMADEPOT offers consumers a wide range of pharmaceutical products, including a selection of prescription and over-the-counter medicines (accounting for 67% of its portfolio share), personal care and cosmetics (accounting for 33% of its portfolio share) and highly qualified services of pharmacists.
At PHARMADEPOT, users have the opportunity to find a variety of affordable pharmacy products at the best price. Geographically, the network covers the whole of Georgia: Tbilisi, big cities and regions.
PHARMADEPOT is focused on customers and long-term relationships with them, which is proven by 1.7 million loyalty card holders. The chain is firmly positioned in the market, with 303 pharmacies and continues to grow. PHARMADEPOT constantly offers customers innovative and diverse services, access to the best prices and products.
Customer Segment |
Medium |
Geographical Distribution |
Nationwide, high street, hospitals |
Parapharmacy Products |
Medical personal care products |
Consultant |
No consultant (only pharmacists) |
Marketing Communication |
Reliable pharmacy |
Loyalty Proggramme |
1.7 million discount card members |
Focus |
Expansion, increasing number of customers, private label products |